Actress Gong Hyo-jin was chosen as cosmetics brand ‘Clio’s new promotional model.

Gong Hyo-jin, the new muse for the practical and professional makeup brand ‘Clio’, has showed off her beauty by wearing a fascinating hot pink colored lipstick.

The new ad campaign for 2015 S/S has succeeded in revealing her charms in a sensuous makeup, under the slogan of ‘Perfect makeup just in one touch’.

In addition, Clio is planning to extend its market in not only Korea but also abroad, Gong Hyo-jin and her works are on people’s lips and gaining popularity in China.

“We are expecting a synergy effect with actress Gong Hyo-jin as she is a renowned star in both fashion and beauty,” said an insider of Clio.

The new commercial ad campaign of Gong Hyo-jin for Clio can be found not only on TV but also in magazines, Clio stores and drugstores in Korea starting February.


GET IT K Han Jihee, Photography by CLIO, English Translation by Veronica Choi